MARKETING STRATEGY - PROMOTION (6)

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MARKETING STRATEGY – PROMOTION (6)

Course Prerequisite(s)

Please note that this course has the following prerequisites which must be completed before it can be accessed
MARKETING STRATEGY (5)
MARKETING – DEMAND (1)
MARKETING – SUPPLY (2)

About Course

This course is part of the MARKETING suites and certifications will be delivered at the end of MARKETING 12

Course Curriculum

DEFINITION & OBJECTIVES

PROMOTIONAL STRATEGY

00:00
PROMOTIONAL STRATEGY

00:00
PROMOTIONAL STRATEGY 3

00:00
OBJECTIVES OF PROMOTION

00:00

TYPES OF PROMOTION

PROMOTIONAL MIX

ELEMENTS OF PROMOTION AL MIX

00:00
Advertising

00:00
Informative Advertising

00:00
Competitive, advertising

00:00
Collective or Generic Advertising (Collaborative)

00:00
TYPES ADVERTISING MEDIA

00:00
FACTORS INFLUENCING CHOICE OF MEDIA

00:00
BENEFITS OF ADVERTISING

00:00
PROBLEMS OF ADVERTISING

00:00
SALES PROMOTIONS

00:00
SALES PROMOTIONS 2

00:00
TYPES OF SALES PROMOTION

00:00
TYPES OF SALES PROMOTION 2

00:00
PUBLIC RELATIONS OR PR

00:00
PUBLIC RELATIONS OR PR 2

00:00
What sets us apart?

00:00
EXHIBITIONS AND TRADE FAIRS

00:00
FACTORS TO CONSIDER WHEN CHOOSING A METHOD OF PROMOTION

00:00
FACTORS TO CONSIDER WHEN CHOOSING A METHOD OF PROMOTION

00:00
PROMOTIONAL ELASTICITY OF DEMAND

00:00
ILLUSTRATION

00:00

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Free

Free access this course

Level

Intermediate
Total Enrolled

1
Last Updated

August 7, 2023

A course by

DELC FOUNDATION

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MARKETING STRATEGY – PROMOTION (6)

Course Prerequisite(s)

About Course

Course Curriculum

DEFINITION & OBJECTIVES

PROMOTIONAL STRATEGY

PROMOTIONAL STRATEGY

PROMOTIONAL STRATEGY 3

OBJECTIVES OF PROMOTION

TYPES OF PROMOTION

Above the line promotion

Below the line promotion

Below the line promotion

Elements of below the line promotion

PROMOTIONAL MIX

ELEMENTS OF PROMOTION AL MIX

Advertising

Informative Advertising

Competitive, advertising

Collective or Generic Advertising (Collaborative)

TYPES ADVERTISING MEDIA

FACTORS INFLUENCING CHOICE OF MEDIA

BENEFITS OF ADVERTISING

PROBLEMS OF ADVERTISING

SALES PROMOTIONS

SALES PROMOTIONS 2

TYPES OF SALES PROMOTION

TYPES OF SALES PROMOTION 2

PUBLIC RELATIONS OR PR

PUBLIC RELATIONS OR PR 2

What sets us apart?

EXHIBITIONS AND TRADE FAIRS

FACTORS TO CONSIDER WHEN CHOOSING A METHOD OF PROMOTION

FACTORS TO CONSIDER WHEN CHOOSING A METHOD OF PROMOTION

PROMOTIONAL ELASTICITY OF DEMAND

ILLUSTRATION

A course by

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